✔ Iconic NYC landmark ✔ High tourist foot traffic ✔ Famous ice rink and Christmas tree
✘ Extremely crowded ✘ Expensive retail spaces ✘ High noise levels
✦ Tourists: Visiting iconic landmarks ✦ Corporate Professionals: Working in nearby offices ✦ Preferences: High-end retail, dining, entertainment
Basic Demographics
Household Segment Breakdown
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