✔ Convenient location near major highways and public transportation, ✔ Affordable housing options in the area, ✔ Potential for redevelopment
✘ Highland Mall itself is largely closed and has seen better days, ✘ Limited shopping options, ✘ Safety concerns in some areas
✦ Local Residents: Attracts those seeking affordable living options, ✦ Students: Appeals to students of nearby Austin Community College, ✦ Preferences: Convenience, affordability
Basic Demographics
Household Segment Breakdown
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