✔ Historic Old West theme, ✔ Variety of cowboy experiences, ✔ Rodeo and live music venues
✘ Limited shopping options within the train depot, ✘ Overpriced food and souvenirs, ✘ Parking costs
✦ Tourists: Attracts visitors seeking Western experiences, ✦ Families: Appeals to families with children, ✦ Preferences: Western apparel, cowboy culture
Basic Demographics
Household Segment Breakdown
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